NRG Energy, Inc. Market Segmentation & Pricing Strategist in Houston, Texas
NRG is the leading integrated power company in the U.S., built on the strength of our diverse competitive electric generation portfolio and leading retail electricity platform. A Fortune 500 company, NRG creates value through best-in-class operations, reliable and efficient electric generation, and a retail platform serving residential and commercial businesses. Working with electricity customers large and small, we implement sustainable solutions for producing and managing energy, developing smarter energy choices and delivering exceptional service as our retail electricity providers serve almost three million residential and commercial customers throughout the country.
More information is available at www.nrg.com. Connect with NRG Energy on Facebook and follow us on Twitter @nrgenergy.
Summary:Associate will manage and carry out a diverse range of assignments, projects, and activities to support and drive the performance of the Marketing team, which markets and sells electricity to customers throughout Texas. Responsibilities will include: supporting retention campaigns, completing special projects, and working closely with other groups including Marketing Operations, Analytics, Database Marketing and Channel Marketing to achieve team goals.
Develop customer segmentation and targeting strategies for marketing campaigns.
Develop load forecasts to drive procurements.
Support development of renewal offers and pricing.
Manage integration of pricing into the system and QC process.
Support development and execution of renewal campaigns.
Monitor and analyze key performance metrics, leading efforts to take corrective action when necessary.
Oversee development of reporting dashboards and identify opportunities for improvement.
Mine, manage and analyze large amounts of complex data.
Ability to query data and join tables in Microsoft Excel and Access.
Work across functions and channels to ensure a consistent, targeted customer message.
Lead development efforts and implementation of new products and offers by interfacing with appropriate support groups.
Lead special projects to address pressing business needs.
Develop documents or presentations on key projects, processes and issues as appropriate to keep management informed and to drive decision making.
Identify opportunities for improvement and engage in cross-functional initiatives to drive improved performance.
Education:Bachelor s degree from an accredited college or university required. MBA preferred.
Additional Knowledge, Skills and Abilities:
Strong computer and analytical skills, including advanced proficiency in MS Office.
Experience with data visualization software preferred.
Proficiency with SQL, Pivot tables, and VBA Macro programming preferred.
Detail oriented and highly organized.
Thorough understanding and ability to apply marketing and technology principles.
High integrity, energy, enthusiasm and tenacity.
Proven commitment to delivering projects on-time.
Effectively communicate to a wide range of audiences in both written and oral form.
- Occasionally requires lifting as appropriate to perform duties and responsibilities.
Primarily an office environment.
Some overtime required as special projects arise.
NRG Energy is committed to a drug and alcohol free workplace. To the extent permitted by law and any applicable collective bargaining agreement, employees are subject to periodic random drug testing, and post-accident and reasonable suspicion drug and alcohol testing. EOE AA M/F/Protected Veteran Status/Disability
EEO is the Law Poster(The poster can be found athttp://www.eeoc.gov/employers/upload/posterscreenreader_optimized.pdf)
Level, Title and/or Salary may be adjusted based on the applicant's experience or skills.
Official description on file with Human Resources